The LIVEADS talk show, which airs live this Wednesday at 18:30, on the TV channel Markket and on YouTube, is with Daniel Portuga, VP of Razorfish New York and founder of Post em Branco, a project that helps break taboos about anxiety.
In addition to Daniel Rosa, CEO of ADNEWS, and official presenter of LIVEADS, the program will have Cathy Birle, from Salada Pix, as a guest presenter.
Portuga is an award-winning publicist and will tell how his experience with anxiety motivated him to create the Post em Branco project.
In 2020, in the midst of a pandemic, affected by an anxiety crisis during social isolation, he posted hundreds of blank posts, without any text.
What was supposed to be a personal cry for help turned out to be a tool to help other people who suffer from anxiety ask for help in a time of crisis.
The LIVEADS program, which reaches its 183rd edition, interviews professionals from the universe of technology, creativity and innovation and is a production of WT1 Digital (
You can check it out on the Markket channel, on SKY:567, Claro:692 and Vivo:611, or on the ADNEWS YouTube.
Daniel Portuga is an advertising professional with experience in Brazil, the United Kingdom, Singapore and the United States. He has led campaigns for Samsung, Unilever, Mondelez and HSBC. He has over 80 awards and has been a judge at the Webby Awards and PHNX AdForum.
He is currently VP of Razorfish New York, responsible for creative direction and metaverse/web3 for Samsung Global and North America, and founder of Post em Branco.
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The LIVEADS post about anxiety will be with Daniel Portuga, founder of Post em Banco appeared first on DNEWS.