YES, you were not wrong, our logo has changed and we are in full transformation, in terms of content and people! Adnews has always combined ideas, communication and creativity to promote the relevance of remarkable subjects and outstanding information, thus ensuring the expansion and continuity of creative and brilliant minds.
We have always followed, covered, promoted and led the search for new paths and possible changes. And precisely because we are not mere spectators, but agents of change, we decided to reinvent ourselves, restructure and re-signify ourselves.
Our rebranding brings fluidity and infinite transformation in its context, showing how communication can change, without losing its charm and magic, and how all platforms that surround it, can lead to new perspectives and forms, evolving into other roles, through of people, sensitivity, innovation, technology and trends. In addition to the reference to audiovisual, because this is undoubtedly the future of content, we use new colors, including the female presence in a balanced way and diversity, being expressed through nuances.
To consolidate this transformation, a team of renowned professionals has just joined the Group, creating new forms of communication, experiences and an infinity of possibilities to be explored by brands.
Joining Daniel Rosa, CEO of Adnews, are Catharina Gatz Birle as CBO (Chief Business Officer), Luiz Guerra as CTO (Chief Technology Officer) and Raquel Poiano as CPO (Chief Projects Officer).
In addition to content, positioning and new formats, we joined new media partners, and now we will have more than 150 million new views with access to our content and thousands of opportunities to be explored.
We will be in constant transformation, because obviously the obvious is what no one sees, until someone expresses it simply.
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