This year’s Smarties awards will be in NFTs, with arts by Adhemas Batistas, which are now available in the virtual world
MMA Latam will present another edition of Innovate Brasil, an annual technology and marketing event, on October 18, at the Hyatt hotel, in So Paulo.
At the event, the Smarties Brasil 2022 trophies will be delivered for the chosen campaigns and, this year, the prizes will be delivered in NFTs with art by the Brazilian artist, Adhemas Batista.
On the initiative of the web3 consultancy, TrsPontoZero.io, and to celebrate the entry into the digital world with the Smarties trophies in NFT, the four arts created by Adhemas for each category of Smarties are being exhibited at MUSEU.XYZ, in the metaverse.
The digital museum, created with Voxels technology, is a virtual space for the experimentation of Brazilian digital art and culture, with programming designed based on the co-creation between artists, researchers and institutions.