Universidade Zumbi dos Palmares invited personalities to display an invoice as a way of drawing attention to racial violence
In the first six months of this year, 265 cases of racial slurs were registered through the whistleblower channels of the Secretary of Justice and Citizenship of the state of So Paulo, against 251 cases between 2019 and 2021. With that in mind, the Zumbi dos Palmares University started to the #RacismoZero program, focused on the need to eliminate the emanations of hate and intolerance in human relationships.
The name of the program has a similar social philosophy to #CarbonoZero, since both agendas are part of the companies’ ESG programs.
The movement T here my Invoice kicked off the set of actions aimed at drawing society’s attention to the practices that lead to taking any black individual as a thief and calling on retail companies to rethink their security policies and respect everyone equally. the consumers.
Among the celebrities participating in the movement are former Miss Brasil Deise Nunes, actors Edu Oliveira, Felipe Sicler and Licinio Janurio, rapper Rael, singer Vanessa Jackson, influencers Giovanna Carolina, Lhaura Marques, Aber Almiro, Edu Oliveira , Felipe Sicler, the comedian Esdras and the volleyball player Fernanda Garay, among others.
The multiplatform action also included the participation of journalist Letcia Vidica, from CNN, who invited viewers to participate in the action on the POP Verso program, presented by Mari Palma.
Presenting the purchase invoice is, among many others, one of the most common situations of discrimination in consumer spaces. In addition to having to prove possession of what they carry, the black population is persecuted by store security, ignored at the time of purchase and among other racist attitudes.
The movement began in September, with the publication of posts with black and white influencers urging people to post pictures of themselves with an invoice and tag the hashtag #RacismoZero as a way of repudiating any form of racism inside or outside commerce.
Racism is a social disease and, in order to deconstruct it, it is necessary not only to welcome its victims, but also to prevent aggression from happening, creating safe environments for diversity and promoting peaceful and respectful coexistence between people through an anti-racist attitude, he said. the rector of the Zumbi dos Palmares University, Professor Doctor Jos Vicente.
