Campaign signed by Galeria, and films produced by Tropical Film and Lucha Libre Audio
Created by GALERIA.ag, a new campaign unites the teacher and the influencer in a moment of relaxation com McDonalds
After some celebrities revealed their Mquizices, such as Tadeu Schmidt and Lusa Sonza, McDonald’s introduced two new characters for the campaign, created by Galeria Tite and Luva de Pedreiro.
The 30’s film, produced by Tropical Film and Lucha Libre Audio, shows the team’s coach sitting on the sofa in a room with a McNfico sandwich, guiding Glova de Pedreiro on how to prepare a Mquizice.
The campaign would be available on open and closed TV, on Mqui’s official social networks, in the digital universe and on the OOH media.
Technical sheet:
Title: First Mquizice
Duration: 30
Client: Arcos Dorados Comrcio de Alimentos SA.
Product: Institutional
Campaign: Mquizice
Agncia: GALERIA.ag
CCO: Raphael Urenha
Executive Creative Director: Carlos Schleder and Phil Daij
Creation Direction: Guzera and Rodrigo Porto
creation: Fernanda Peka and Murilo Zeneddine
Attendance: Ana Coutinho, Mariana Magalhes, Paula Salvarani, Tas Boaventura, Larissa Gama and Julia Dantas
McDonald’s Approval: Joo Branco, Lariane Duarte, Bruna Lahr, Amanda Borklian, Lucas Emerick and Rafaela Alejandra
Day M: Paulo Ilha, Kaline Lssio, Natlia Fernandes, Gabriela Monteiro, Matheus Matos, Anna Melo, Paulo Paiva and Vivian Rivera
Strategy: Pedro Cruz, Carol Mello, Rafael Martins, Tia Lo-R, Amanda Agapito, Felipe Ribeiro, Luiz Hidd, Graziele Soares and Felipe Fonseca
PR: Patricia Capuchin and Mariana Novaes
Social and influence: Fernando Sahb, Rafael Marquez, Giovanna Maracaj, Raquel Neves, Mylena Fontes, Las Barbosa and Leticia Borges
Date and Technology: Guido Sarti, Marcelo Azevedo, Rafael Ribeiro and Annemarie Linsmayer
Projects: Marione Oliveira and Yarha Costa
Artbuyer: Marcos Moura, Sonia Santos and Bruna Costa
Graphic Production: Marcos Moura, Cristiane Pacheco and Cristiano Arashiro
Finishing Coordination: Pablo (Frotinha) Felix
Revised: Theresa Montes
Integrated Product: Ducha Lopes, Priscilla Sanches, Fabio Truci, Carla Rossini, Beatriz Brando and Ana Ananias
Image Producer: Tropical Film
Director: Rog Souza
Executive producer: Gabriel Dagostini
Attendance: Philip Rangel
Service Assistant: Andressa Cardoso
Production Coordination: Renata Munaretto, Elisa Mello and Jonas Matos
Director 2 unit: Rebeca Diniz
1 Assistant Director: Juliana Pellegrino
2 Assistant Director: Thauane Rossano and Patrcia Silveira
Director of photography: Fernando Young
Art director: Gabriela Valverde
Art assistant: Michele Marques
Art Coordinator and Producer: Alvarenga
Object Production: isadora
Culinary: Paula Rainha
costume production: Marina Franco
Make: Paulo Botelho
Production Director: Patricia Jansen and Vernica Menezes
product: Carol Padilha, Luana Ribas, Duda Cartolano, Vanessa Vieira and Ana Pacheco Plat
1 unit: Alex Moura Plat
2 unit: Andr Gilz
Location Producer: Daniel Fontoura
Casting Producer: Warren Productions (Iago)
Post-production coordinator: Marlia Ramos
assembler: Tiago Gil and Allex Deracco
post producer: Voodoo House Finisher: Marlia Ramos
Color Grading: Acauan Shepherd
Sound Producer: Wrestling Audio
Musical productor: Paulinho Corcione and Danilo Barbalaco
Coordinator: Thacio Palanca
finalization: Thacio Palanca, Ronald Galdino and Thiago Gomes
Attendance: Thais Urenha
