App will have actions in official transmissions of games between teams on Globo
OZ Delivery and CBF closed a partnership, announced this Monday (24), sponsored by the Brazilian National Team. The brand says that the partnership reinforces the brand’s strategy in football, which since the beginning of the year has carried out campaigns in national championships, such as the Copa do Brasil and Copa do Nordeste.
In addition to the partnership with CBF, Z will have actions in the official broadcasts of the games between the teams on Globo. The sponsorship will allow the beverage delivery platform to have commercials in the 54 games of the world tournament, actions during game breaks and activation of promotions.
In Brazil games, Z Delivery will have contextualized calls about an hour before the game.
The partnership with CBF is a way of reinforcing our support for Brazilian football and connecting more closely with millions of fans, so that they remember that with every game, with every goal, Z Delivery guarantees cold, fast and affordable drinks at their hand”, says Thas Azevedo, CMO of Z Delivery.