The esports organization will co-create content together with the influencer, in addition to inserting it into projects within the gamer scenario
Loud announced Iran Ferreira, known on the networks as Luva de Pedreiro, as its first ambassador.
With the aim of developing several projects together, this will be the first time that a football influencer will be part of an eSports organization.
We know that football is a very present passion among our fans, so it was a territory we always wanted to explore. Nobody better than Luva to start with, since his story is very similar to ours, fulfilling his dreams doing what he loves, proving himself day after day. Now we can connect the gaming world with football to deliver entirely new experiences to our community,” said Bruno Playhard Bittencourt, founding partner of Loud.
