The partnership between the brand and the presenter aims to bring more knowledge about Web3 to people
Truss announced its debut in the metaverse in a partnership with the avatar of presenter Adriane Galisteu, who is called Gali.
The avatar was created together and took six months to complete. The partnership between the brand and the presenter aims to bring more knowledge about Web3 to people, as well as cryptoassets and financial education.
Nothing is more natural than the brand being inserted in the metaverse and exploring the infinite possibilities of creation offered by the environment. If the world is moving towards a paradigm shift and how people will live and consume beauty with experiences in the digital world, Truss will certainly be inserted in this universe, said Manuella Bossa, CEO of TRUSS Professional.