Expected by people all over the world, the World Cup is a spectacle in itself. Taking advantage of this energy, entertainment gains even more strength at this time, generating great opportunities for brands to connect with their target audience. And Agência MAK, one of the main companies in the events segment in the country, will carry out tailor made actions for the Bombay brand at the Tivoli Fire up, in partnership with the Tivoli hotel, which was elected one of the six best Brazilian hotels in South America South.
Ti Bernardes, general director at Agência MAK, explains that during the World Cup there will be several attractions and activities, such as: Bombay Gin bottles, customized by the artist Rosária Filippo. The work brings colors and designs that refer to Brazil to encourage even more fans and highlight the brand.
According to him, another attraction is the Craque’s Room, where a couple of influencers will be able to live the complete experience, from staying at the hotel the day before the game, with the right to personalized clothes from the brand and then participating in the event. Bernardes says:
“The Cup is one of the most anticipated events, people are euphoric to enjoy the revelry. This is a great moment for brands to bet on tailor-made actions, customized to represent their concept, in addition to leveraging business and the success of their products with their target audience.”
Entertainment events are the Agency’s highlights in the second half of the year. The Tivoli Fire up, a MAK agency label, has an exclusive program, combined with a select public and a premium open bar, and promises to be one of the busiest places in São Paulo to watch the World Cup games, which start on the 20th of November.
Want to know more about the news? Don’t forget to follow ADNEWS on social networks and stay on top of everything!
The post MAK agency performs Bombay activations during the World Cup at Tivoli appeared first on ADNEWS.
