The “Buy one and get one free” campaign also features Danna Paola, who is part of the brand’s squad
Pandora presented its activation for Black Friday 2022, called “Buy one and get one free”, starring the brand’s poster girl, Lusa Sonza.
In the action, which takes place between November 14th and 30th, the consumer wins a jewel when purchasing selected products, according to the quantity purchased. When you buy a product, you get a free jewel.
To mark the campaign, Pandora gathered style tips from people who are part of the Beats of Pandora squad, composed of Sonza and Danna Paola.
Pandora’s charms and bracelets are among the products selected to participate in the promotion. Rings, necklaces and earrings in different enamels, textures and hand-finished are also part of the promotion.
