The campaign, created by Samsung in Korea, plays on how the amount of everyday objects that work best because they double
Samsung has an invitation to make to its consumers with its global campaign. To promote the Flip line of cell phones, the brand presented the piece “Come to the Flip side of life”.
The campaign, created by Samsung in Korea, plays with the number of everyday objects that work better simply by folding, such as books, glasses, notebooks, chairs. In Brazil, the piece can be seen on YouTube, Facebook, Twitter, Instagram and TikTok.
The initiative is part of the strategy to launch the foldable smartphone, which arrived in Brazil in August this year.