With 4.2 million simultaneous views, the streamer surpassed Marlia Mendona’s mark
Repeating the feat of the Brazilian team’s debut in the World Cup, Casimiro Miguel o Caz once again broke the record for live views on Youtube Brazil.
With 94 minutes of transmission, the streamer reached a mark of 4.2 million simultaneous views and became the owner of the national record, which previously belonged to singer Marlia Mendona, with 3.31 million.
In addition to a gigantic structure and a team made up of important names in sports journalism and even former players, Caz also has a team of brands supporting the broadcasts, such as Brahma, Coca-Cola, McDonald’s, Vivo, IFood, EstrelaBet, Unilever (which will activate the Rexona and Clear brands) and Nubank, with whom it is carrying out the “NuEsquenta com Casimiro” action.
Together with the bank, the streamer is putting on a question and answer gameshow about the championship, open to customers and non-customers and with more than R$ 1 million in total prizes, R$ 150,000 per round.
Despite the feat, the national record. Internationally speaking, Casimiro needs to reach the mark of more than 10 million simultaneous accesses.