5G technology promises to come with everything in the coming years. The future of connectivity looks promising and soon new elements like this will arrive in Brazil. Still, many doubts remain in the air and, to help with this, we conducted an interview with Homero Salum, TIM’s network manager in São Paulo.
Check out our questions for Homero Salum below:
AD News: What are TIM’s plans for São Paulo in 2022?
Homer Salum: Despite the pandemic and all the effects it had on the country’s economy, the year 2020 served as a consolidation for TIM Brasil’s projects for the State of São Paulo and 2021 was the year in which the strategic plans grew. We expanded the 5G experiments in the state. For 2022, the plans are to further improve our services: we aim to increase the number of physical stores in the countryside cities, with at least one store where there are more than 100,000 inhabitants and at least two stores where the population exceeds 200 One thousand people.
For 2022, we also plan to further increase the provision of 4G network in remote and rural areas, through off-grid sites operated by solar energy to power towers and antennas, and strengthen the relationship and information for the consumer public in this region, investing even more in media and campaigns to strengthen the brand throughout the State. Without forgetting, of course, the launch of 5G, which has the potential to revolutionize the most diverse sectors of our economy.
AD: Are the plans for São Paulo very different from the rest of the country?
Homer Salum: São Paulo, being the economic capital of the country and the entire state, represents an important part of all TIM’s expansion and improvement projects in Brazil. But TIM looks at all regions, seeking the most diverse opportunities.
AD: How do you see the advance of 5G in Brazil?
Homer Salum: 5G will bring a series of benefits and solutions for the most diverse sectors of the economy. In industry, for example, we will have massive IoT enabling [sigla para Internet das Coisas, em inglês], with a view to increasing productivity. The more intense use of IoT (B2B2C) will stimulate the generation of more business in smart cities, health, energy, logistics, information technology, communication and creative economy. Also part of this technological revolution are very high speed and low latency solutions, with potential for application in the most diverse segments.
However, for the proper use of this technology, it is necessary to enable a favorable ecosystem for 5G in Brazil, with the engagement of technology companies, research institutions and entrepreneurial environments. Therefore, we believe that it is essential to persevere in carrying out cycles of discussions with bodies at all levels of government linked to the Economy, Infrastructure and Development to fully enable the enabling of the best 5G service for the final public
AD: Is it expected that São Paulo will receive 5G before due to the state’s infrastructure?
Homer Salum: There are great expectations for São Paulo to come out ahead, yes, however, it is worth saying that, although the State is an important territory for the application of TIM Brasil innovations, since 2019 we started pioneering tests with pure 5G through creation of the Living Labs 5G TIM in the states of Minas Gerais, Santa Catarina and Paraíba, focused on the study and development of technology. This is all because our proposal is to meet customer demand for better access to technology, with quality and responsibility.
AD: What positive points can TIM take from 5G compared to competitors?
Homer Salum: TIM was one of the main winners of 5G frequencies in Brazil, we won important national and regional lots, which guarantee the execution of our work plan with the fifth generation of mobile internet throughout the country. We were pioneers in testing the new technology, since 2019 we have been promoting pilots and use cases demonstrating the potential of 5G. We already have 5G applications running in various economic verticals, such as the automobile industry and agribusiness – in which we are market leaders –, we want to support projects in the areas of Health, Education, Security, Industry 4.0, Finance, Utilities and with our expertise. many others.
AD: Did the end of the Pandemic make TIM’s vision about the future in the Brazilian market more positive in a way?
Homer Salum: We saw that Telecommunications, more than ever, has become an essential service, and we have incorporated this crucial role into everyone’s lives when we resume launches from the third quarter onwards. We prepared for the necessary changes in a pandemic scenario, including adjustments in the communication with a new brand signature that reinforces TIM Brasil’s values of “freedom, courage and respect”. In this way, the entire company focused on offering connectivity and contributing to the Covid-19 fight initiatives, in order to fulfill our main mission: ensuring quality connectivity and, consequently, assisting society in the process until the pandemic ends, the best way possible.
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