The area led by Fernando Sahb reports directly to Eduardo Simon, CEO and founding partner of the agency.
Galeria announced the arrival of Fernando Sahb as Head of Social and Influence. The executive will lead a team of 10 professionals and the area will report directly to Eduardo Simon, CEO and founding partner of the agency.
The formation of this new area is in line with the agency’s culture of providing clients with dedicated teams and specialized resources capable of boosting the business of each of the brands served, regardless of how it prefers to connect with the consumer, comments Eduardo Simon, CEO and founding partner of GALERIA.ag.
In this first year of operation, the Gallery carried out around 106 projects with influencers of the most different profiles for clients.
According to Fernando Sahb, Head of Social and Influence at GALERIA.ag, the area’s objective is to expand the agency’s influence and social front. In addition to developing initiatives for different clients, the idea is to intensify the creation of integrated projects together with the hubs Vitrine – specializing in OOH media – and TikTok – dedicated to brand activations on the platform -, either through content actions, sponsorships or activations live, said the executive.
With a degree in Social Communication, Publicity & Propaganda from UFRJ (Federal University of Rio de Janeiro), Fernando Sahb has 12 years of experience in the market, having worked in the areas of branded content, influence and marketing at Grupo Globo and C&A.
