For the seventh consecutive time, the Disney has a confirmed presence at ComicCon Experience (CCXP) 2022, which takes place between December 1st and 4th, in São Paulo (SP). With a total area of 1,080m², the stand of the largest entertainment company in the world highlights the next releases for cinemas and streaming, in addition to having areas dedicated to Disney+ and Star+ services, the ESPN brand, Radio Disney, and exclusively presenting the first Marvel store and the celebration of Disney100.
Divided into two blocks, a portion of the booth is dedicated to movie and streaming titles from Marvel Studios, Lucasfilm, Walt Disney Animation Studios, Pixar Animation Studios and Walt Disney Studios, featuring activations and interactions from “Ant-Man and The Wasp: Quantumania ” and “Guardians of the Galaxy – Vol. 3”; Lucasfilm’s “Willow,” “The Mandalorian,” and “Indiana Jones”; “Mundo Estranho” by Walt Disney Animation Studios; Pixar Animation Studios’ “Elements” and Disney Live Action’s “The Little Mermaid” headline the year’s release: 20th Century Studios’ “Avatar: Walk on Water” opens Dec. , in theaters across the country .
The other half of the space will be dedicated to some of the company’s main brands. Starting with the Disney+ and Star+ streamings, which will promote a game show for fans to participate and test their knowledge of the content available in the platforms’ catalogs to win exclusive prizes, reinforcing Combo+, the benefit of having both services in the same offer. ESPN will also be highlighted with attractions referring to the channel’s most popular sports rights. International football, NBA and NFL will be represented at CCPX with interactive attractions for the public present. For soccer, for example, a locker room will be set up and, in each athlete’s cabin, a championship will be represented.
Another major attraction is the Marvel Store. For the first time in Brazil, we will have a preview of the store that will offer exclusive products from several categories, local and imported Marvel collectibles and items sold only during the event. Operated by Dream Store, the space at CCXP 2022 is a spoiler of the brand’s first store in Latin America, a space that will have immersive products and experiences and will be inaugurated in the first half of 2023 at Shopping Dom Pedro, in Campinas (SP).
Last but not least, CCXP 2022 marks the beginning of the celebrations for 100 years of The Walt Disney Company, which will be completed in 2023. The stand will have a large space dedicated to the celebration, where the public will be able to learn a little more the company’s history, interact with the character Zé Carioca and share your favorite memories of 100 years of Disney. Radio Disney will also be present in the space with activities that will award prizes to participants who participate in the activations.
Disney Panels Programming – CCXP 2022
Thursday, December 01, 2022
4:30 pm – 5:00 pm – Elements
17:00 – 17:55 – Lucasfilm
17:55 – 18:25 – Avatar
18:25 – 19:10 – Marvel Studios
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