The pieces show designers, collaborators and brand clients presenting people with products that are sold by Tok&Stok
Tok&Stok launched its Christmas campaign, entitled “Secret gift with affection”, which aims to strengthen the brand as a giftable option.
The pieces feature a well-known dynamic from the festive date, that of the “Amigo Secreto”, and show designers, collaborators and customers of the brand presenting people with products worth up to two thousand reais that are sold by Tok&Stok.
“Tok&Stok manages to be part of different stages of its customers’ lives and our aim has been to be ever closer. Now, we want to show how our product collection can also be an incredible option to give as a gift this year-end”, he said. Ricardo Romano, director of product, design and marketing at Tok&Stok.
The campaign relies on videos published on the company’s social networks as a means of dissemination. The materials began to be published on December 17th.