Grupo Jovem Pan announces new marketing director

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Patrícia Vidal arrives with the mission of strengthening the station’s presence in the advertising market.

Jovem Pan strengthened its strategic team for 2023, with the hiring of Patrcia Vidal as the Group’s marketing director.

The executive arrives with the aim of strengthening the station’s presence in the advertising market and disseminating news prepared for next year.

Specialist in strategic marketing and branding, Patrcia Vidal from São Paulo has more than 20 years of career, working in companies such as Grupo Bandeirantes, Estado, Madel Madeiras, in addition to working as an advertising and marketing agency. For the past six years, she has been responsible for implementing and managing marketing at Kallas Media OOH.