Sazn invites consumers to discover the practicality of broths

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Sazn invites consumers to discover the practicality of broths























The campaign was conceived by Capuccino digital and produced by ShotFilmes

With the rush of everyday life, resorting to help is of great value. It is with this perspective that Sazn, Ajinomoto’s brand of powdered spices and broths in Brazil, launched its new campaign.

The film was produced by ShotFilmes and conceived by Cappuccino Digital, with a strategy aimed at the Facebook, Instagram and Youtube platforms of the Sazn brand.

https://www.youtube.com/watch?v=puEeFDIjLHw

Caldo Sazn was created in 2001 with an eye to the future, in line with the modern consumer who seeks quality and speed in their culinary preparations. The leading product in this segment, innovating the market, standing out for its evolution in terms of preparation, said the brand’s marketing manager, Francieli Moraes.


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