Currently, the company is present in Brazil and in three Central American countries, namely Panama, Costa Rica and Guatemala
Tunad ended 2022 with growth of approximately 40% in sales and plans to expand into other key markets in the region in 2023, such as Argentina, Chile, Colombia and Mexico.
Currently, Tunad is present in Brazil and in three countries in Central America (Panama, Costa Rica and Guatemala). The company monitors open and pay TV channels, radios, livestreams and synchronizes offline events to leverage digital campaigns.
“For 2023, we are going to expand our international presence and investments in tools to optimize campaigns and deliver the best service to customers. We want to double our operation, implementing strong strategies in areas of great relevance for this process, such as people, structural quality and new products”, declared Cesar Sponchiado, CEO of the company.
Among the company’s innovations are performance-based media planning, even for previously unused programs and channels (TV look-alike) and the possibility of making real-time changes in digital campaigns based on increased terms of interest. by consumers.