Daniel Song, who has already worked for the brand in Brazil, returns to the country to take over from January 2023
LG Electronics announced Daniel Song as the brand’s new president for operations in Brazil from January 2023. The announcement was made during CES 2023, which took place in the city of Las Vegas (USA) in January.
Daniel Song, who has been with the company for over 28 years, had previously held the position of President of LG Electronics Mexico. The executive worked in Brazil between 2007 and 2010 as audio product director, and from 2013 to 2014 as product vice president and leader of the TV and audio areas.
The new president takes on the challenge of following the brand’s business expansion strategy in the domestic market, strengthening the relationship between customers and employees, and increasingly strengthening and democratizing technology and innovation for everyone.
I am very excited to return to LG Electronics do Brasil and confident that we can achieve the most, reinforcing the brand’s commitment to bringing and creating a better life for consumers through technology, said Daniel Song.
