Ceremony, which takes place on the 24th, in So Paulo, will also contemplate the Advertising area
The Brasil Criativo Prize will take place next Tuesday (24th) at the Cultural Center of So Paulo, sponsored by the Ministry of Culture as the official award for the creative economy in the country.
The initiative, which already had the institutional support of Unesco, is carried out by the World Creativity Organization (WCO), an international community that works to promote the value of creativity as a raw material for sustainable economic development.
The award will recognize Brazilian entrepreneurs and creative businesses in the areas of Architecture, Urban Art, Handicrafts, Audiovisual, Content Creation, Design, Games, Gastronomy, Fashion, Music, Advertising, Startups and Technology, in addition to special recognition for Leaders, Communities and Creative Territories.
The Brasil Criativo Prize was born from the dream of showing that creativity is part of the essence of the Brazilian people and to recognize this new generation of creative entrepreneurs who are helping to transform markets and the country, says Lucas Foster, creator and curator of the Brasil Criativo Prize .
The jury for the current edition is made up of 37 characters from the most diverse areas of activity linked to the creative economy. Among them, names like Alexandre Gibotti (ABAP), Aline Torres (So Paulo City Hall), Edson Leite (Peripheral Gastronomy), Bernardo Mendes (Druid), Felipe Cuvero (DOM), Graa Cabral (SPFW), Luiz Serafim (3M) , Miriam Lerner (City Bazaar), Monique Evelle (Inventivos), Ronaldo Fraga and Rafaela Lotto (Youpix).
