The partnership will rely on commercial and advertising deliveries on social media and communication vehicles, in addition to VIP presence at events
Philips announced the actor and businessman Felipe Titto as an ambassador for the brand’s audio, video and personal care categories in Brazil.
With Phillips, Titto will carry out actions and campaigns for different products, such as Ambilight TVs and the line of electric shavers and epilators, which includes the Philips OneBlade.
We are super happy with this announcement, because Felipe Titto has a unique charisma, he has a relationship of mutual respect with the fans and a very inspiring life story. These are attributes that are directly connected with our values, says Bruno Morari, Director of Marketing and Products at Grupo TPV (Philips Audio and Video and AOC).
The partnership will include commercial and advertising deliveries on social media and communication vehicles, in addition to VIP presence at events and other Philips activities.
As a leader in technology, Philips Personal Care is concerned with delivering content aimed at self-care. And Felipe Titto, in addition to being a personality who likes to take care of himself, has a great connection with our brand and our consumers, concluded Flvia Almeida, Marketing Manager at Philips Personal Care.
