Renata Valio will have the objective of consolidating the union between ‘media and creativity’
Renata Valio arrives at DM9 to assume the role of VP of media at the agency, with the mission of solidifying the marriage between media and creative thinking in campaigns.
Valio joins the chair that belonged to Marcelo Aquilino, who migrated to the Creative Data area.
With almost 30 years of experience, he has worked at Ogilvy, JWT, F/Nazca Saatchi & Saatchi, McGarrybowen, in addition to having participated in the founding of Wieden + Kennedy in Brazil.
Being part of this new DM9 moment means a lot to me, as the connection between media strategy and creation is increasingly a differentiator both for clients and for training and retaining talent”, said Renata. “A model that connects data , actionable insights, audiences and powerful ideas which I believe will increasingly make a difference for brands. I am very happy, she added.