Cristiano Muniz will lead the company’s administrative, financial, M&A, governance and compliance areas
NEOOH has announced Cristiano Muniz as Co-President and CFO. The executive will work alongside Leonardo Chebly, co-president, CEO and controlling partner of the operation.
NEOOH is an established company, a reference in a booming market, with the agility of a startup and which has been showing enormous growth. Leading this great company, together with Leonardo and the NEOOH team, towards industry leadership is without a doubt a pleasure and an honor. I am body and soul conquered by NEOOH, by the team and by the project that will be a great success, said Muniz.
In the new leadership structure, Chebly remains at the forefront of commercial and business, information technology, innovation and operations. Muniz now leads the administrative, financial, M&A, governance and compliance areas.
Cristiano’s arrival perfectly complements the work that is already being done at our company: while we maintain the excellence of services and relationships with customers, we will have one of the most qualified professionals in the market to apply his vision and knowledge in strategic areas and in negotiations that can raise the company’s level, completed Chebly, CEO of NEOOH.
Muniz has already led mergers and acquisitions processes for Grupo ABC, which had Africa, DM9, Loducca, Sunset, TracyLocke, CDN and Interbrand among its agencies. In addition, the executive was also at the forefront, together with shareholders, of the sale of a minority stake in the group to Kinea (Ita’s private equity fund) in 2014, as well as the process of full sale to the Omnicom Group in 2016.