HBO Max also broadcasts the film industry’s party; Warner Bros group. Discovery competes with Elvis and Batman movies
Next Sunday (12) the Academy Awards will hold the 95th edition of the Oscars, which will select the best in the film industry among actors, actresses, technicians and films, for example. This year, the transmission to the Brazilian market will be made by cable channel TNT and HBO Max streaming directly from the Academy Museum of Motion Pictures, in Los Angeles (USA).
The coverage will be presented by Ana Furtado, ambassador of the TNT awards, which is part of the Warner Bros. network. Discovery. She will be accompanied by actress Camila Morgado, as a guest, and commentator Michel Arouca. It also features Caroline Ribeiro and Aline Diniz, who will have access to the red carpet.
In addition to showing the Oscar party on its channels, the holding company Warner Bros. Discovery is also in contention for the statuettes with Elvis films, which competes with eight nominations, including best film and best actor, for Austin Butler; and Batman, who disputes with three nominations. The group is prospecting for an Oscar with the documentaries All That Breathes, produced by HBO Documentary Films; and Navalny from HBO Max, CNN Films and Warner Bros. Pictures.
Audience expectations are positive and the experiences of broadcasting awards on TNT have brought important results, as is the case of the Grammys, which placed TNT at the top of the audience among all pay-TV channels on the night of its broadcast (February 5th). between total and individual. The award brought growth of 331% in relation to the channel’s average of the previous six weeks. When compared to the broadcast of the 2022 Grammys, the channel rose three positions in the same ranking and target. The audience between 25-34 years old was one of the biggest highlights of the night, with a growth of 640% in that time slot, details Warner Bros. Discovery with data from Kantar Ibope Media.
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