Felipe Silva (Ghana), Gabriela Comazzetto (TikTok), Gustavo Bastos (Omelete Company)
Abramark (Brazilian Academy of Marketing) elected ten more names for its Hall of Fame. They are businessmen and professionals who offer, through their actions and examples, contributions to the construction and strengthening of quality marketing.
The chosen ones were: Ana Paula Castello Branco (TIM), Andrea Schwarz (Equal Inclusion and Diversity), Fabio Nahoum (Claro), Felipe Silva (Ghana), Gabriela Comazzetto (TikTok), Gustavo Bastos (11:21), Gustavo Giglio ( Omelete Company), Ilca Sierra (VIA), Marcelo Surez (BRF) and Thais Hagge (Unilever).
Elections to the Hall of Fame are made in stages. First, there is the nomination phase, when Academics and Hall of Fame members nominate the names of those who, in their opinion, deserve recognition.
The nominations are nominal and followed by mini-biography and reasons that justify them. After that, the names with the most indications are submitted to the Academy’s plenary, in a consultation to find out if anyone manifests in the opposite way, and, if so, why. After that, individual interviews are conducted with each nominee.
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