The agency will be responsible for all brand communication
Galeria announced the conquest of Gallo’s global account. Now, the agency will be responsible for all brand communication.
Gallo products have been a reference for decades, in Brazil and in other countries around the world. It is a pleasure and a great responsibility to take care of a century-old brand, present in the recipes and in the collective memory of so many families, comments Edu Simon, CEO and founding partner of GALERIA.ag.
The winning of the account occurred through a bidding process.
It is the first time that Gallo, as a Portuguese brand, chooses a partner in Brazil to work on its global strategy and communication. This shows the importance of the Brazilian consumer to the brand, and the trust placed in the Galeria team, says Pedro Gonalves, Gallo’s Global Marketing Director.
