Guga Lemes launches the production company, which is associated with the beGiant Group, and received an initial contribution of BRL 3 million
Director, screenwriter and producer Guga Lemes launches beoriginals, creating audiovisual formats and original productions for streaming, TV, cinema and digital platforms. Resulting from an initial investment of BRL 3 million, the company is associated with the beGiant Group, which, in 2013, founded the first advertising agency in Brazil, in which Lemes remains a partner.
The list of independent curators brings together big names in the industry. In the music area, for example, there is Andr Abujamra, composer, multi-instrumentalist and actor, responsible for original music for films and series such as Castelo R-Tim-Bum, Bicho de Sete Cabeças, Trinta, Os Matadores, 2 Coelhos e Criança Against Zika, project in partnership with Lemes.
Paulinho Moska is the curator of Latin culture. Moska starred in international series such as Tu Casa Es Mi Casa and Encuentros en Brasil, the latter with two seasons designed and produced by the founder of beoriginals.
“We managed to bring together a plurality of talents, from different universes, says Lemes. Names that, together, will drive innovation in the Brazilian audiovisual market, he concludes.