Altogether there are eight names in each of the three work fronts
Cenp released this Wednesday (19) the entity’s new superior council, composed of 32 representatives of work fronts. There are eight names respectively of agencies, digital links, vehicles and advertisers.
The Board members, representing the advertising agencies, are Marcia Esteves (LewLara/TBWA), Marcio Santoro (Africa), Edu Simon (Galeria), Mario D’Andrea (D’OM), Daniel Queiroz (Duca Group), Dudu Godoy (Cenp/Sinapro), Ricardo Menezes (Artplan) and Ana Celina (Acesso Comunicação).
As for the advertisers, the representatives are: Adriana Cardinali (Mercado Livre), Amira Ayoub (LATAM Airlines), Paula Marsilli (Natura & Co), Ana Carolina Castro (Banco do Brasil), Fabio Toreta (Sabesp), Lucia Bittar (Samsung) , Renata Garrido (ABA consultant) and Sandra Martinelli (ABA).
Digital links include Cris Camargo (IAB Brasil), Pedro Ramos (B/Luz Advogados), Cassio Brando (Google), Murilo Laranjeira (Meta), Paulo Samia (UOL), Fernando Gallo (TikTok), Diego Gualda (Twitter), and Ana Moises (LinkedIn). To give voice to the vehicles are: Flavio Lara Resende (Band), Rafael Soriano (Aner) and Paulo Tonet Camargo (Globo), Fernando Fischer (SBT), Luiz Cludio da S. Costa (Record), Felipe Forjaz (ABOOH), Marcelo Rech (ANJ) and Oscar Simes (ABTA).
At the Ordinary General Meeting, the new composition was approved, which stands out for the balance of forces within the entity and can now be considered one of the legacies of this new management and reflection of the new governance.
We always say that Cenp is an aggregator of leaders in this sector and a beacon of good practices. And, if we are that unifying space, we have to have all fronts on equal terms for the debates involving the future of advertising, said president Luiz Lara.
(Credit: SOCIAL. CUT on Unsplash)
