O Estadão, representing an official of the Cannes Lions Festival and organizer of the Young Lions Brazil 2023 contest, announces the names that will evaluate the entries in the competition – between the Film and Digital categories, each with 35 and 189 pairs competing, respectively.
The youth competition, between 18 and 30 years old, had two new sponsors for this year’s edition. Ambev (Film Category), and Burger King (Digital Category), sent a challenge briefing with a deadline between April 11th and 14th. Now, the process of evaluating the works is being carried out by the jury of professionals from the advertising market and representatives of Brazilian associations. Are they:
– Wilson Mateos, gives 11:11;
– Paula Paiva and Paula Marsilli, representing the Brazilian Association of Advertisers;
– Beto Rogoski, representing the Brazilian Association of Advertising Agencies;
– Carolina Caracas Gargione, from Ambev;
– Maurice Mazzariol, BBDO NY;
– Pedro Henrique Laguárdia, from ZAMP (Burger King);
– Eric Wilmes and Gabriela Moura, representing the Creation Club;
– André Kassu, from CP+B;
– Laura Esteves, gives DM9;
– Paula Balsinelli and Daniel Canello, from Estadão;
– Guilherme Cavalcante and Antonio Rodrigues, representing the Media Group;
– Juliana Utsch, since Gut;
– Fabiana Manfredi and Lucas Reis, representing the IAB;
– James Error, then Jamute;
– Marilu Rodrigues, da Lew,Lara\TBWA;
– Álvaro Rodrigues, from MADE;
– Márcio Fritzen, from MGNT Family;
– Roberta Magalhães, from Ogilvy;
– Caio Tezoto, from SUNO;
– Leonardo Norato, from SUNOPAIM;
– Marina Erthal, from Talent Marcel;
– Leticia Kohanoski, da Tech and Soul;
– Ícaro Doria, from DM9.
The decision phase for the two best works ends on the 23rd of the same month, with the announcement of the winners until the 28th. The four young people selected will receive airfare, accommodation and registration to participate in the Young Lions Competition, which takes place from the 19 June 23, during the Cannes Lions Festival 2023.
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