Disney, UOL EdTech and Instituto Ethos also had news this week
In the short week, which ends this Thursday (20th), there are few movements. Among the agencies, the Cheil announced Fernanda Menge as account director for the Samsung service area encompassing MX products (Galaxy A, M and Z Cell Phones), NPC and Tab, Wearables line and Members platform.
With the hiring, Menge strengthens the robust female leadership present in the agency’s C-Level, which today represents 58%, informed the agency.
With 17 years of experience, five of which assisting Samsung in other agencies, Fernanda takes on the challenge of once again assisting the South Korean electronics multinational with the aim of further propagating the brand’s communication through the agency’s specialization in innovation.
Already Belowthe novelty was the arrival of a new VP of operations: Gustavo Naneswhich arrived from David with the mission of boosting the operation, based on strategic business intelligence.
I start this new challenge confident that my trajectory in the digital environment and my strategic look at business, data intelligence, performance and results will make Suba become a reference in data driven projects and in performance, he said.
I have Walt Disney Company Brasil hired Renato D’Angelowhat will happen hernn estrada, as general manager. D’Angelo will be responsible for operating all of the company’s businesses in Brazil and will report directly to Diego Lerner (President, The Walt Disney Company Latin America).
He will lead all of The Walt Disney Company Brazil’s business strategies and guide the leaders responsible for carrying them out, working in collaboration with the local Consumer Products Games and Publishing team.
UOL EdTech
Carolina Gatti arrived at UOL EdTech this week to be the new marketing director. Graduated in Social Communication and post-graduated in Business Management, the executive has more than 15 years of experience in the area, with passages in companies such as Ancar Ivanhoe, Africa Agency and TikTok. Within the UOL Group, she has led the marketing of PagBank PagSeguro for the last seven years.
The executive assumes the position with the mission of establishing a strategic alignment between the three business units of the company, namely:
new president
O Institute Ethos of Companies and Social Responsibility elected Other lvares as the new president of the Deliberative Council. She was chosen by the directors for a term of three years, and will replace the current president of the Board, Olinta Cardoso. Andra was an Ethos advisor from 2019 to 2022.
Andra has been working in consumer goods companies for 27 years. For the past seven years, she has held the position of Global Vice President of Brand, Innovation and Sustainability at Nature. She was also director general of Snacks and President of the Beverage Operation of Pepsico in Brazil.
(Credit: Abbe Sublett on Unsplash)
