The song “Bora Artilheiro”, produced jointly with the Business Development area of Sony Music Brasil, will set the tone for the national championship
The 2023 Brazilian Championship, popularly known as Brasileiro, will once again feature the duo Bares da Pisadinha as interpreter of the soundtrack.
The hit “Bora Artilheiro”, which set the tone for the championship in 2021, produced in conjunction with the Business Development (BD) area of Sony Music Brasil, is part of an initiative by the sports channels of Grupo Glovo, Premire and SporTV with support from Globo’s music rights area. By 2023, the music will be available to the public through streaming platforms.
The teams from the TV channels created the parody in partnership with the duo, which is composed of verses that refer to football.