Attraction, which offers an immersion in the universe of the popular RPG game through technological resources, will be installed at Santana Parque Shopping
YDreams and Santana Parque Shopping bring to São Paulo (SP), from May 20th to July 23rd, an interactive experience based on the universe of Dungeons & Dragonsfrom the iconic Hasbro brand, a global leader in branded entertainment. The first-person immersive circuit puts fans inside the universe of the popular RPG game, and tickets are already on sale through Fever, the initiative’s digital platform.
“The goal of YDreams is to provide moments of entertainment, fun and culture, creating new connections and forging memories through new experiences. This is an epic initiative, a moment that Brazilians have been waiting for 40 years, the opportunity to rescue the heroes of Caverna do Dragão, all in an exciting and unforgettable attraction, full of interactive games to please fans of the series and the fantasy genre. . Dungeons & Dragons Experience it is an invitation for fans to embark on this adventure”, explains Karina Israel, CEO of YDreams Global.
A Dungeons & Dragons Experience starts with visitors being welcomed by the Dungeon Master, which features the story in which the audience has to help save a group of young heroes who disappeared more than 40 years ago. On this journey, fans will have to solve mysteries and interact with historical characters such as Tiamet, Beholder and Venger.
To set the universe and place the public at the center of this experience, high-tech resources were used, such as sensory challenges and different types of animations, scenography and gamification, a technique that gives meaning to the game and proposes challenges and missions. At the end of the circuit, participants find a instapoint to record the adventure and an official store with themed products from Dungeons & Dragons.
“For Santana Parque Shopping, the arrival of the event reinforces its commitment to promoting differentiated entertainment for all ages. We know how important it is to bring interactive and highly relevant events to the public, especially when the theme is a pop culture landmark. It is an honor to open the doors to this initiative and we are very happy to be the place to rescue the memories of generations impacted by Caverna do Dragão in our enterprise”, says Rodrigo Rufino, manager of Marketing do Santana Parque Shopping.
View exclusive photos from Dungeons & Dragons Experience below.
Service
Dungeons & Dragons Experience
Data: May 20 to July 23, 2023
Local: Santana Parque Shopping | Rua Conselheiro Moreira de Barros, 2780 – Santana, São Paulo (SP)
Time: Tuesday to Saturday, from 10am to 9pm; Sundays and holidays, from 12:00 to 19:00
Tickets
Age rating: Book
Online ticket sales: Fever
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