In a strategic decision that promises to impact the marketing and audiovisual scenario in the interior of São Paulo, the companies ComTexto, Eskafandro and InMídia announced their merger as of June 1st, resulting in the formation of Grupo Inca. This union creates in Araraquara (SP) a conglomerate capable of conceiving innovative tactics and carrying out actions in all fields of communication and marketing.
Com expertise in areas such as press office, advertising, audiovisual, content and technology, the group aims to offer integrated and comprehensive solutions to meet the increasingly complex and diversified demands of the market. Inca’s goal is to bring customers not just performance, but creativity with data.
With the merger, Inca brings together businessmen who mix experience, modernity, innovation, tradition in journalism, marketing and advertising. The executive team, made up of journalist Fernanda Franco, publicists Marcelo Quén, Bruno Naddeo, Fernando Mira and Fernando Lucas Mira, and business administrator Lucas Naddeo, brought together highly qualified and experienced professionals from each of the companies, forming a pool of talents in the various areas of activity.
Serving clients all over the country and collecting awards, the companies bring a wide experience to Grupo Inca’s DNA. ComTexto Comunicação has been in the market for almost 30 years with actions in press relations, social media and advertising. InMídia, with 14 years of history, is an audiovisual production company that operates not only in the area of advertising and marketing, but also in the production of documentaries shown on national broadcasters. Both companies are in the second generation of executives.
Eskafandro, the youngest of the group, has been operating for 5 years and brings together a team of advertisers who seek solutions for their clients through the sensitive intersection between creative intuition and science, with the aim of obtaining more effective results. This combination of skills and knowledge will allow you to develop different strategies, boosting the efficiency and effectiveness of marketing campaigns.
The Inca Group incorporated customer service for the three companies, including Tim Brasil, Netafim Irrigação, Franca Shopping, Concessionária EcoNoroeste, Agrivalle Bioinsumos Agrícolas, Ourofino Agroscience, Citriculture Defense Fund (Fundecitrus), Sincomércio Araraquara, RDI Bender, JBT Corporation , Patio Brasil, Trifil, Lupo, Vittia, Cia das Algas and GasBrasiliano.
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