The partnership aims to present the “Lal 90 years” collection and Casa Lal, a laboratory created by the brand in celebration of its 90 years
Lacoste announced MC Hariel as the brand’s new ambassador in Brazil. The partnership aims to present the “Lal 90 years” collection and Casa Lal, a laboratory created by Lacoste in celebration of its 90 years.
At the invitation of Lacoste itself, the artist started a tour in Europe and is fulfilling a schedule that prioritizes meetings with international personalities related to the brand, such as Serbian tennis player, Novak Djokovic.
In addition, the artist is also visiting some of the brand’s stores and watched the Roland Garros game, a tournament sponsored by Lacoste.
The partnership with Lacoste also marks the return of MC Hariel to the music scene. The funk artist was away from the stage for two months, to enjoy a little with his family and rest.