Agency also announced the arrival of a head of digital and the promotion of Jairo Soares
BETC Havas disclosed to the market, this Thursday (1), important changes in its structure. The main one was the arrival of Erika Cabral as Media VP.
Other moves were Fbio Saad, who takes over as head of digital growth, and the promotion of Jairo Soares, the new Chief Revenue Officer.
Erika Cabral started her career at Accenture and, for the past 17 years, has worked for the Mediabrands Group. More recently, she served as Managing Director of Initiative-one of the group’s agencies.
Fbio Saad, in turn, has dedicated a large part of his career to growth marketing, media and digital marketing, collaborating with large companies in building brands and generating business through digital.
