The “Ask for iFood J” campaign was created by DM9 and has a strategic partnership with N.Ideias
iFood announced the launch of its new advertising campaign, which aims to awaken consumer desire.
With the “Ask for iFood J” border, the piece created by DM9 features the most requested foods in the app, such as pizza, meat, hamburgers and sweets, to awaken an uncontrollable desire to eat on every occasion of consumption.
The campaign relies on a strategic partnership with N.Ideias and will place the message “Oh how you want it, ask for iFood now” on the streets of Brazil in OOH, radio, social media and actions with influencers.
iFood is one of the most loved brands in Brazil. This campaign will remind Brazilians of that all day long, every day of the week, using foods that make you want to eat absurdly and music that makes you want to sing absurdly, said Pipo Calazans, CEO of DM9.