Brand that sponsors the Festa Junina and has selected stores as official points of sale
As part of the sponsorship, C&A is also an official point of sale for tickets for the São João party. In selected stores in João Pessoa (Shopping Manara) and Campina Grande (Loja do Centro and Shopping Partage), customers will be able to purchase their tickets comfortably and take advantage of a service to receive guidance on ideal looks and accessories for the occasion. On the website, customers can also consult an area with suggested pieces for the occasion.
“We are excited to sponsor the São João party in Campina Grande, an authentic celebration of Northeastern culture. C&A is committed to supporting events that value local traditions and offer meaningful experiences to our customers. This partnership allows us to emotionally connect with the public, while celebrating the cultural richness of the Brazilian Northeast”, said Mariana Moraes, marketing director at C&A.
The festival of São João in Campina Grande takes place until the 2nd of July.