The boutique eyewear distributor aims to reach 100,000 units in five years, with projected net sales of R$ 30 million
Entrepreneurs Diego Bueno, Vitor Bueno and Victor Klaus got together to launch Pollen, a boutique eyewear distributor focused on prioritizing brand building and quick service.
The company’s commitment is to act as a subsidiary to reach the right points of sale and consumers, ensuring the longevity of its partner brands. In addition to a personalized and close service to customers and consumers.
The typical market is a segment that has big players, but there is still a lot of room for independent brands, since the Brazilian consumer is always looking for news. Our strategy is always to have brands that complement and strengthen each other to serve this type of consumer, said Victor Klaus, founding partner of Pollen.
The company is starting work with three international brands, namely Raen, an independent brand of premium eyewear in the United States; Bloovs, a brand specialized in the manufacture of sunglasses for sports, and Oceanides, a brand of casual and eco-friendly glasses.
We started our business with three international brands and a bold plan to share 100,000 units within the typical market in five years, representing projected net sales of R$30 million, added Diego Bueno, one of Pollen’s founding partners.