The brand, together with the National Team, launched the action that aims to bring visibility to the athletes who will represent the country in the World Cup
Leticia, Brbara and Camila; Antonia, Bruninha, Kathellen, Lauren, Monica Hickman, Rafaelle and Tamires; Duda Sampaio, Kerolin, Luana, Adriana, Ana Vitria and Ary Borges; Andressa Alves, Geyse, Nycole, Bia Zaneratto, Debinha, Gabi Nunes and Marta. And there’s more: Tainara, Aline Gomes and Angelina.
These are the names of the players who will represent Brazil in the Women’s World Cup, which starts on July 20th and, so that the fans can get to know – and recognize – the athletes, the National Team and Guaran Antarctica joined forces in the campaign #OlhaPraElas .
“There are few things cooler than being moved by Brazil ‘on the field’. This cheering atmosphere is too good and Guaran Antarctica knows it well, we are the Official Sponsor of the Brazilian Fans and our National Team with great pride. And this movement about it , we want to introduce our Women’s National Team to many people who don’t know it yet, and invite Brazilians to feel the taste of cheering and being moved by our ‘Brabas’, with Brazil on the field. your Guaran Antarctica and #OlhaPraElas which will be too good”, said Tet Chaves, director of Guaran Antarctica.
The action, which aims to present them to the public, give light to their stories and invite the Brazilian population to cheer for them during the world championship, began in the last friendly match of the Selecao, where the players entered the field to warm up. with shirts emblazoned with their names. In the stands, a #OlhaPraElas flag was opened by the crowd, in addition to the signs on the field and on the screen.
“We have reached yet another milestone for Women’s Football in Brazil and I am very happy to be part of it all. The #OlhaPraElas is an invitation for everyone to meet the players who defend our country and join us in this great event. There are many of us and we are ready for this challenge”, completed Tamires, left-back of the Brazilian team.
The movement already has the support of other athletes, who have represented or still represent Brazil in other sports, such as Paulo André, athletics professional, Sheilla Castro, former volleyball player; Karen Jonz, four-time skateboard champion, musician and artist; and Erika Cristiano, soccer player and commentator.
