Nu customers can shop at Casas Bahia with discounts and exclusive benefits from the app
One year after launching its marketplace, Nubank joins forces with Casas Bahia and announces the implementation of a new shopping experience within its app.
Now, Nu customers will have an even more efficient shopping journey, from choosing the product to paying, without having to leave the company’s app. The new feature offers an even more complete and secure experience and is now available to all users. With the partnership, Casas Bahia will now offer products in the most varied categories at Shopping do Nubank, from home appliances, smartphones, small appliances, games, among others.
In addition, consumers have access to benefits, such as exclusive service on the financial platform and payment in up to 24 installments or 10 interest-free installments through NuPay. The partnership between Via’s brands and Nubank adds up to improving the experience and expanding access to products from different categories for the Brazilian consumer, explains Joo Nbrega, B2B director at Via, which owns Casas Bahia.
In the experience of using NuPay as a payment method, Nubank offers, depending on the customer’s profile and credit analysis, the possibility of an extra limit for making purchases. As a result, users can purchase products from Shopping do Nu without using up their credit limit on their Nubank card.
Shopping do Nubank is a platform that brings together major brands and retailers in Brazil, and already has more than 150 partner stores. More than 75 million customers in the country can make purchases in a simple and secure way in specific product categories (fashion, games, travel, pet, among others), with discounts, coupons and cashback.