The event will take place this Saturday (23rd) and the brand will be present at Arena Anhembi with a series of activations
The 3rd edition of Somos Rock takes place this Saturday (23rd), starting at 12pm, at Arena Anhembi, located in the capital of São Paulo. Sponsored by Black Princess Gold, a beer from the Petrpolis Group, the festival brings together artists from the national and international Rock scene.
The brand will be present at the event with a series of activations so that fans can enjoy the festival in the best possible way. The Black Princess space will have a photo opportunity with a metal structure, retro sofa and LED sign with the phrase “Today’s classic depends on tomorrow’s boldness”.
Another activity will be the Black Princess Bar, which will also have a metal structure with tile coverings, following the container style, which will be located in the Front Stage sector.
The festival lineup features names such as Pitty, Paralamas, Humberto Gessinger, Nando Reis, Marcelo Falco, Biquini, Não de Ns, Fresno and CPM22 have already been confirmed. In total, there will be more than 10 hours of music.