Burger King has new brand head





Burger King has new brand head























Mayra Dietzold arrives after stints at Ambev, Nivea and Alpargatas

Burger King announced, this Tuesday (26), the arrival of Mayra Dietzold Palacios to occupy the position of head of brand. Throughout her career, the executive worked at companies such as Ambev, BDF Nivea and Alpargatas.

According to BK, Mayra has dedicated herself to the challenges of consolidating the consumer experience with brands and working with innovation to develop products and services in the retail experience.

Mayra Dietzold Palacios

“Burger King is a brand that engages with relevant societal issues in an authentic and provocative way”, says Mayra. “I’m very happy to arrive here and be able to join a team that is already doing very well”, he adds.


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