The place was designed by Sherpa42 and will be open until October 22nd, in So Paulo
Casa Andorinha returned to São Paulo for the third time with a totally immersive, gastronomic, educational, sensorial and inclusive experience.
The space has free entry, will be open until October 22nd in the Pinheiros neighborhood and is focused on immersing you in the world of Andorinha olive oil and providing a gastronomic experience with a restaurant and a small market located outside, made in partnership with the Dalva and Dito.
The place was designed by Sherpa42 and has several interactive and sensory activations for the public. In addition to the curiosities, aromas, textures and flavors that can be experienced by visitors, the agency also set out to provide a welcoming place for everyone, with access for wheelchair users, a Braille book and a Libra translator.
“We want people to feel like they are inside the largest olive grove in Portugal and learn about the whole universe of olive oil in a light, fun and creative way. We also provide a 3D virtual tour of the House, which will be available on the brand’s social networks, so that everyone can visit Casa Andorinha, regardless of the distance”, explained Joo Ribeiro, CEO of Sherpa42.
The Casa Andorinha campaign includes Dorinha, the protagonist of the brand created by Ampfy, who will have an important role on social media and will be responsible for covering Casa Andorinha on the brand’s Instagram and TikTok.
“Ampfy has been a great ally of Andorinha in building Casa Andorinha’s communication since its creation in 2019. Its commitment and creative approach contributed significantly to the success and growth of the event. And this year, in addition to On and Off Marketing actions, We are also very strong on Dorinha’s social networks”, explained Thas Degilio, Executive Director of Media at Ampfy.
Casa Andorinha will be open to the public from September 29th to October 22nd, Thursday to Saturday, from 12pm to 8pm, and on Sundays from 10am to 4pm in the Pinheiros neighborhood. The space has capacity for 50 people seated in the Restaurant and 20 people circulating between the eight activities.
