The event will take place on the 7th and 8th of October at the Museu do Amanh, in Rio de Janeiro
Natura announced the sponsorship of “Vozes do Amanh”, a festival that will take place at the Museu do Amanh, located in Rio de Janeiro, on the 7th and 8th of October.
The brand will be present at the event with activations that will allow the public to discover and try the products with a space for makeup touch-ups, sun protection reinforcement, among others.
In addition, Natura will also have the presence of products from the Ekos line to celebrate the launch of the Tukum line. The visual language of the product, developed by Amazonian artist Winny Tapajs, will be in the lounge furniture designed by the brand to welcome the public who want to relax between one show and another.
“After supporting the ‘Ns, a Gente’ tour, which brought together Gilberto Gil and several generations of his family on the same stage, and the Coala Festival, in So Paulo, we continued our season of shows and festivals with the sponsorship of ‘Vozes do Amanh ‘, in Rio de Janeiro with the invitation ‘What if we found ourselves in music?’. There are two days of sound encounters and discoveries that encourage people to broaden their perspectives and emotions through culture, our experiences and our products “, explained Julia Ceschin, Senior Manager of Natura Brand and Strategic Marketing Brazil.
Music fans who participate in Natura’s activities at the festival will also be able to win gifts such as a coin purse, mini shoulder bag and cell phone cord and ribbon, as well as products from the Ekos and Faces brands. The brand will also have a rest space, photos and hangouts.
The event, designed and carried out by Syntese, Coala Music and Fbrica, will feature names such as Maria Bethnia and Tim Bernades; Criolo, Leci Brando e Silva; Marcos Valle and Tulipa Ruiz, in addition to the praised “Alto da Maravilha”, a project by Russo Passapusso alongside the duo Antnio Carlos & Jocafi, which is promoted by Natura Musical, the Natura brand’s culture platform.
