Project has launches and activations in strategic locations for the alvinegro club
Santos Futebol Clube launched its brand internationalization project, “Santos do Mundo”, this Thursday (3).
The project will feature launches and activations in strategic locations for the club, such as exclusive products, new Santos FC app, streaming content service, own NFTS platform, e-commerce, physical stores, official campaign and club website. , in addition to several other products that will be launched throughout the year.
“Santos is one of the best-known football brands in the world, and knowing that, in the year of the 110th anniversary, we launched the ‘Santos do Mundo’ campaign in order to establish in the minds of all football fans the strength of our club around the world. In addition to generating more pride in our fans, we will launch a series of products throughout the year, always focusing on the global strength of the club”, explained the marketing executive of Santos FC, Rafael Soares.