Tradition celebrated by the beverage brand is participating in the HellFire party
The Fireball brand, a cinnamon-infused whiskey liqueur, has sought Halloween as one of the most important dates of the year since its inception. To celebrate the date, the brand joins forces with Grupo Toy to promote the Edio HellFire Singles Ball.
We are excited about this partnership. The Singles Ball is a well-known event among the university public. In this 18th edition, Fireball signs the Halloween-themed ball, comments Cyntia Greif, brand manager at Aurora Fine Brands.
In addition to an exclusive bar, Fireball will have a Dragonman ice sculpture, an icon of the brand, where the public can taste the drink, and an Instagrammable space decorated with lights, mini bottles and fun phrases for 360 photos. Backstage there will also be a cart serving whiskey liqueur throughout the event.
The HellFire Singles Ball will be held on Saturday, the 7th, at Clube Esperia, from 8pm until 4am.
