#SeemMasNooNubank campaign seeks to raise awareness about scams and fraud
Nubank has just announced the #SeemButNoNubank campaign, with the aim of giving more visibility to the topic of security and empowering people to identify possible financial scams.
In addition to educational videos on digital platforms, the company developed a security portal to which dozens of URLs previously used to confuse people and, possibly, carry out financial scams will be directed.
“We acquired domains on the internet that appear to be from Nubank, but are not, and that could be used maliciously, and we redirect them to a portal that will be permanently available and concentrate information and protection tips against fraud and scams”, explained Juliana Roschel , marketing director at Nubank.
There are more than fifty URLs purchased, including nubankbrasil.com.br, nubank.net.br, nubanks.com and wwwnubank.com.br, for example. Our goal is for customers to feel more in control of the situation, being able to notice the signs of a scam and escape it. So much so that we encourage people to use the campaign hashtag if they come across suspicious profiles or content on the networks. And whenever there is any doubt, we encourage you to contact Nu through the official service channels.”, concludes Juliana.
