The partnership’s focus is to enrich and simplify people’s lives
Epson has just announced Shakira as a brand ambassador. The focus of this long-term partnership will be to enrich and simplify people’s lives through Epson’s technology solutions for consumers and businesses.
Epson will launch a series of campaigns starring Shakira as ambassador, which will be published on various communication channels and social networks in Latin America.
As a cultural influencer, the Colombian singer-songwriter’s commitment to improving access to education for children in disadvantaged communities coincides with Epson’s purpose to enrich people’s lives and help create a better world.
“Shakira is an icon of creativity, with an unparalleled passion for the people of Latin America,” says Keith Kratzberg, president and CEO of Epson in the Americas. “She conveys originality and brilliance, core values for Epson, and our partnership will inspire consumers and businesses alike to make their ideas a reality.”