Campaign recreates scenes from the classic 2000s film
This Wednesday (1), Walmart brought together the cast of “Mean Girls” to promote its new Black Friday campaign. In action, Lindsay Lohan, Amanda Seyfried, Lacey Chabert, Daniel Franzese and Rajiv Surendra return to their roles from the classic film that marked the 2000s.
“On Wednesdays we wear pink, but now we buy Walmart Black Friday deals,” says Lindsay in the ad.
The campaign revisits some of the scenes from the film, such as North Shore High School’s winter talent show and the unforgettable performance of “Jingle Bell Rockin'” on stage.
I know we’re excited for everyone to see what we’ve been up to. Walmart made it so special by allowing us to have fun together with a new project that spreads excitement. There’s something here for everyone (except Gretchen Wieners)”, says Franzese in an exclusive interview with North American magazine People.